MBA colleges in Pune

PGP (Marketing  / Human Resource Management)
 
     
 Semester - I
   Semester - II
Management Subjects :
 Principles & Practices of Management
 Principles of Marketing
 Fundamentals of Management Accounting
 Managerial Economics
 Research Methodology
 Consumer Behaviour
 Business Communication (I)
 Fundamentals of Information Technology (I)
 Organizational Behaviour
 Legal Aspects of Business
 Statistical Methods & Quantitative Techniques
 Human Resource Management
   Coumpulsary Subjects :
 Services Marketing
 Retail Marketing
 Sales Management & Personal Selling
 Distribution Management & Logistics
 Market Research
 Relationship Marketing
 Indian Economic Envionment
 Field Work + SPSS , Project Management
 Production & Operation Management
 Management Informaion System
 Financial Management
 Operation Research
Unique Feature : Personal grooming to excell in corporate world
 
Unique Feature : Corporate governance, Neuro linguistic programming & Transactional analysis
     
     
  Semester - III   Semester - IV 
 Management Subjects :
 International Marketing
 Laws Related to Marketing
 Financial Services Marketing
 Marketing Communication
 Retail Operations Management
 Project Work
 Foreign Language
 Virtual Marketing
 Strategic Management & Business Policy
 Business Ethics & Corporate Governance
 Kay Account Management
 Intergraded Case Study - II ( Field Work ) + Project
 
    Subjects :
 Brand Management & Advertisement
 Strategic Marketing
 Export Documentation & Forex Management
 Direct Marketing
 Industrial Marketing
 Rural & Agricultural Marketing
 Entrepreneurship Development & Project Management
 Foreign Language
 Management Control System
 International Business
 Emerging Trends in IT + Project
 Intergraded Case Study - III ( Field Work ) + Project
Unique Feature : Key account management & Current trends in management
 
Unique Feature : Emerging trends in Information technology
     
Syllabus and subjects may change as per industry norms and requirements without prior intimation.
 

Education is a primary ingredient and also a key to sucess in any profession. With a booming economy and a young population. It is imperative to provide quality education to this population which will create skills required by various sectors of the economy and industry.
Providing quality learning in higher education is becoming a major focus area in the country not only with the Government but, also increasingly, with educational institutions. The need of the day for any educational institution is to provide education that ecompasses world class curiculum and is also industry focused.

ASOM has been addressing this growing need by continuously upgrading and enhancing the quality, curiculum and methodology in its programs offered to its distance learning students.

Post Graduate Programme is an integrated program designed to provide an advance program in management for those seeking managerial positions in industry, commerce and services. The core subjects are aimed at developing knowledge and skills in fundamental management  disciplines. The program also involves participation in group work with students from diverse backgrounds and is aimed at improving the decision making abilities of the participants in management related areas.

Objectives:-
  • To provide intensive theorectical and practical knowledge of management.
  • To provide an integrated perspective of management functioning along with a fair amount of exposure to real life cases / technical know how.
  • To hone the student's analytical abilities.
  • To provide access to a broad base of knowledge in core managerial skills.
  • To develop the essential management skills required to meet and participate in an increasingly international business environment.
  • To build upon the essential core management modules allowing greater emphasis on elective modules of management.
The program is divided over four semesters, each spanning 16 weeks approximately. The summer internship
(8 weeks) in an   industrial organization following the first year is scheduled. With emphasis on practical approach throughout, classroom learning is complemented with assignments, case-studies and field visits, with active participation of the students.

A well defined induction program. Experimental learning through event management , cultural program, trekking, group discussions and other institutional activities.
 
 
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